Come for the Strategy.
Stay for the Story.
Growing businesses by day. Rewriting worlds by night.
Welcome to the Conni G. Copy & Strategy Hub
Storytelling, to me, has always been two sides of the same coin.On one side (doesn't matter whether Heads or Tails), you have MARKETING, which through copywriting and brand strategy, helps businesses convey their stories, messages, and making words work for them.On the flip side of that coin, you have NOVEL WRITING, which is a story sending a message in a different light. One that introduces a cast of characters, tropes, and fulfills genre in a way that turns pages faster than they can write them.If you're looking for Tale as Old as Thrive, meet me at Conni G. Copy & Strategy.If you're looking for Once Upon a Time? You Mean Once Upon My Mind. Meet me at Author Conni Otero.Storytelling is my cornerstone. Find your corner with me :).
You want to be the alpha in your industry. In order to get there, you need a marketer who's going to hunt for you.I serve:1. SERVICE PROVIDERS - you own a business? I want to help you help it grow through your brand's voice, website copy, or taking your guests on a journey in a sales funnel geared for conversion.2. AUTHORS - a common problem I'm noticing among authors is their struggle to position themselves. I help you identify where you stand in the industry and how to stand out.
Three PackagesTailored for YouTo Cover What Your Business Needs the Most
Once Upon a Time? More like Once Upon My Mind.
I lived in NY, where I fell in love with Broadway. Living in Walt Disney World, I'm surrounded by the stories I've loved all my life.Constantly inspired by my environment around me, I decided to do something about it.Romance that is deadly as murder.
Lush and fantastical worlds.
I live to write retellings and reimaginings that bring you back to the stories you love with twists and fresh takes.Author of upcoming Sweeney Todd reimagining, Fleetwood Street.Click below for more!
Hi! I'm Conni!
Conni Guidopresident and ceo
The New York Chapter
I have a track record in New York of nearly 14 years in the security industry as a shift supervisor, while pursuing my BS in Professional Communications part-time.I learned the fundamentals of discipline, committing to something and seeing it through, and learning to appreciate and love the journey.
Florida Fresh - Marketing and Novels
In moving to Florida in 2021, not only was I Florida Fresh, but I was determined to begin a new chapter.I studied copywriting and brand strategy under Alex Cattoni and the Copy Posse, kick-started Conni G. Copy & Strategy as a content writer, and became accredited as a life and wellness coach.I was noticed in the Copy Posse community as a Mentor, evolved into a Copywriting Coach, and decided to pursue my dream of writing all of the novels I had stored away in my head.I'm constantly inspired by my environment around me, things I listen to, watch, and read. I love taking concepts apart and putting them back together, which is why I love retellings and reimaginings.Fleetwood Street is my debut novel, and the first of many to come.
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Storytelling is two sides of the same coin. This side is the writing that sends messages and tells stories for businesses that help make the connection between business and client.It's saying a lot in a little and having it go a long way on the conversion train.It's words and strategy and breaking things apart to piece them together to make a vision come together.I support service-based businesses and authors alike to bring their message to life and make it work for them.
PACKAGES
Email Marketing Package --> $3500/month
12 Emails/Month --> $1,000
Monthly Promo Campaign --> $1,500
Evergreen + Optimizations --> $1,000
Social Media Package --> $3000/month
12 Posts/month --> $1000
Monthly Strategy (with fresh angles) --> $1000
Personal Branding Optimization --> $1000
SEO Blogs/Newsletters --> $2500/month
12 (500-1000 word) articles/month --> $2000
Seo Optimization --> $500
OTHER AVAILABLE SERVICES
Branding
Website Copy
Website Copy + Design
Sales Funnels
Content Strategy
Book Formatting
Interested in these services? Book a call!
Conni G. Copy & Strategy Reserves the Right to:
1. Terminate any Statement of Work/Contract that exceeds agreed upon date and collect payments owed, unless otherwise communicated with CONNI G. COPY & STRATEGY. CLIENT may not disappear for 60 days and reappear, assuming CONNI G. COPY & STRATEGY's time. CONNI G. COPY & STRATEGY will not chase CLIENT.2. Determine communication points (e.g. to request communication point between CONNI G. COPY & STRATEGY and CLIENT in a reasonable and undisturbed timeframe that allots CONNI G. COPY & STRATEGY to communicate clearly and without restriction).3. Request 50% payment upfront for larger-scale projects.4. CONNI G. COPY & STRATEGY will define the scope of each project in the Statement of Work, including deliverables, word counts, and number of included revisions. Work outside this scope will be billed separately at the agreed hourly rate.5. Revisions are limited to two rounds per deliverable unless otherwise stated in the Statement of Work. Additional rounds will be billed at CONNI G. COPY & STRATEGY's standard hourly rate.6. Ownership of final copy transfers to CLIENT only upon receipt of payment in full. Until that point, all drafts and final copy remain the property of CONNI G. COPY & STRATEGY.7. CONNI G. COPY & STRATEGY reserves the right to display completed work in a portfolio or case study unless CLIENT requests confidentiality in writing prior to project completion.8. Any business information, strategy, or materials shared by CLIENT during the course of a project will be kept confidential and not disclosed to third parties.9. CONNI G. COPY & STRATEGY is not responsible for the commercial performance of delivered copy, including but not limited to sales, conversions, or engagement outcomes.10. Deadlines are contingent on CLIENT providing feedback, materials, and approvals within the timeframe outlined in the Statement of Work. Delays caused by CLIENT will adjust the delivery date accordingly and will not be treated as a missed deadline by CONNI G. COPY & STRATEGY.11. Either party may terminate a Statement of Work with written notice. CLIENT will be invoiced for all work completed up to the date of termination.
Frequently Asked Questions
ARE THESE YOUR ONLY OFFERS?
No! I offer more services such as brochures, emails, newsletters, and more! Just ask! Book a call/email me at [email protected] and ask!WHAT IS YOUR STANCE ON AI?
I do not use AI to write. Period. I promise your copy is human written.WHAT ARE YOUR PAYMENT OPTIONS?
Ways to Pay: Stripe, PayPal, Venmo, Zelle1. One-Time Payment - Payment is provided all at once.2. 50/50 Installment - 50% of payment upfront and 50% due upon completion of service.3. Month-to-Month Payment - We can set up recurring payments to make this the most affordable option!Just let me know which appeals to you, I want this experience as smooth and simple as possible!DO YOU HAVE A MONEY BACK GUARANTEE?
If you have reached out to me with a concern or are unhappy, and I have not corrected it within 30 days, any upfront payments will be reimbursed to you at no cost, and you keep at materials I have provided thus far.
Once Upon a Time? More Like Once Upon My Mind.
As in...once it's upon my mind, there's only one way out, and that's on the page.This side of the coin is the novel-length storytelling.I have always loved "what-if" concepts and fresh takes, which is what draws me to retellings and reimaginings. It's keeping something so beloved alive while paying homage to its origins.And that's what I strive for, to keep a tale at its essence, while telling you a story that makes you go, "wait, that can happen??"I never not wrote. Even when I worked in the security industry. You'd find me writing in the logbook and not too long after plotting out novels I would hope one day come to life.And it's not something I could wait to be ready for. It was an itch that wouldn't leave me until I scratched it. I just needed to start writing, and the story would show me the way.
Fleetwood Street
Romantic Horror | Sweeney Todd Reimagining
art by p0_chip
Bonnie Sweeney owns A Dame’s Delight, the only bakehouse in 1931 that sells savory meat pies, while the rest of Fleetwood Street succumbs to the beginnings of the Great Depression.Alain Descoteaux used to chase stories for a living. Now his straight razor chases stubble by day and helps his wife choose who goes into the ovens by night.Together, they’ve converted Fleetwood Street’s hunger into the perfect alibi. So long as people are full, no one's asking where the meat comes from. But another reporter is counting the missing, prioritizing one above the rest. His investigation keeps leading him back to Bonnie. She’s never had to protect Alain and their secret at the same time. Now the baker does, and she’s about to learn at what cost.FLEETWOOD STREET is a Sweeney Todd reimagining for readers who want a love story that's as dangerous as the murders, following Bonnie and Alain in a friends-to-lovers story, where he falls first and she falls harder. Perfect for readers of Brynne Weaver’s Butcher and Blackbird, A. Rushby’s Slashed Beauties, and Virginia Feito’s Victorian Psycho.
There's Gossip on Fleetwood Street
Stay tuned to the latest news by following my Instagram @connionfleetstreet
Have you ever wanted to write a book?
I won't lie, it's hard, and fuckin' lonely.Maybe you just can't find the time. You feel guilty for taking that minute away for yourself. And if you can't find the time, your ideas will leave you before you know it.Then what?You also don't want to feed your ideas to AI because you fear it'll take 'em and feed them to train its system...so then how do you know if you're on the right track?But here's the thing, it doesn't have to be hard...or lonely.Which is why I created The Chapterwell Cafe, a writing initiative that offers coaching and co-writing sessions so you get your words in without the guilt and have a supportive collective of writers who are in the same space as you.
Meet our Mascot!Fig
What the hell makes me qualified?
BS in Communications aside, I successfully wrote the first draft of my manuscript (78,000 words) in 8 months by adhering to one simple ideation:I treated writing my book like it was my business.Because whether you're thinking of going traditional or independent, your beginning is how you end. All the same, it is a business, and I specialize in the mindset of treating it like one and having fun along the way.1. I romanticized my characters and my adventure.2. I thought of new ways to keep my environment fresh.3. I crafted a flexible outline.And those are just three of the many ways I accomplished my goal while going through writer's block, when life was lifeing, and when I simply didn't have the drive. Because those moments happen and humanize the process.
Who is Chapterwell Cafe For?
The Chapterwell Cafe is for writers in serious pursuit of writing their manuscripts.I can help you test starting points, get through the sticky middle, or even land the ending in a way that feels good to your book.
ALL SLOTS FOR 2026 ARE NOW FILLED!Interested? Check for 2027 openings!
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